SPECIAL CTAE PROGRAMS

SCHOOL BASED ENTERPRISE

A school-based enterprise (SBE) is an entrepreneurial operation in a school setting that provides goods/services that meet the needs of the school’s target markets (i.e., students, teachers, administrators, parents, community members, community organizations and businesses. While the SBE serves many purposes, it mainly provides in-depth learning experiences for students. SBEs are managed and operated by students as hands-on learning laboratories that integrate National and State Curriculum Standards in marketing, finance, hospitality or management.

School-Based Enterprises are extremely important to Marketing and Hospitality/Tourism programs since they provide realistic and practical learning experiences that reinforce classroom instruction. The following schools currently have school stores

Marketing School Based Enterprise Manual.

School Based Enterprise Locations:

The Wildcat Wearhouse Dunwoody High School		Spirit wear, signage, branded items, etc.
The Wolverine Wearhouse Miller Grove High School Coming, fall 2021!		Spirit wear, snack items, helium balloons, etc.
The Jag Express Stephenson High School		Spirit wear, signage, snack items, helium balloons, etc.
The Dog Shack Lithonia High School		Spirit wear, school supplies, drinks, etc.
Raider Cache’ Redan High School		School supplies, hot snacks, cold snacks, etc.